Fundamental research of MARKETING


The program is aimed at graduates of marketing degree programs who want to pursue a career in fundamental scientific research or higher education, leading to the acquisition of skills and competencies specific to these fields.

The purpose of the program

The program aims to prepare graduates who intend to pursue a doctoral program in marketing, at home or abroad.

Target audience

The program is aimed in particular at graduates of the Marketing programs but is open to all those who wish to pursue a career in research or higher education in this field.